The end of slow text chat: welcome to live video advice

How many times has an interested customer on WhatsApp or Instagram hesitated for hours over a size, a texture, or the exact color of an item before abandoning their cart? Modern commerce demands immediacy and trust. With the SuguLive Live Assistance feature, you turn your shop into a true connected virtual showroom.

In one click, the customer joins a private or semi-private video session with your seller. You show the item from every angle, answer questions in real time, and push the product card directly to their screen for instant payment by Mobile Money or bank card.

The 4 main use cases for Live Assistance

1. Personal shopping for fashion and luxury

Let your VIP customers discover the new collections before anyone else. Show a fabric's finishes, suggest outfit combinations, and tailor advice to body type in real time.

2. Technical demos for electronics and home appliances

Turn the device on, show the accessories included in the box, and prove it works. Nothing reassures a smartphone or computer buyer more than seeing the device running right before their eyes before paying.

3. Tailor-made beauty and cosmetic diagnostics

Assess your customer's skin tone and needs on video to recommend the exact foundation shade or proper skincare routine, with zero risk of a wrong order.

4. Selling crafts and interior decor

Show the real footprint of a piece of furniture, the shine of handmade jewelry, or the quality of pottery in a well-lit, realistic environment.

How to prepare and succeed in your Live Assistance sessions

  • Look after your backdrop and lighting: face a natural light source or use a soft ring light.
  • Keep products within reach: sort your flagship references so you never take your eyes off the screen while advising.
  • Use the 'Push product' feature: don't share an external account number by message: use the built-in button so the customer completes their order without leaving the video call.
  • Set clear availability slots: show your video assistance opening hours on your profile to create a regular appointment with your community.

Conclusion: a conversion rate multiplied by 4

Data shows that personalized live video advice converts up to 4 times better than a static product card. By humanizing the customer relationship while simplifying checkout, you build loyalty with demanding customers who know exactly what they're buying.